Using Crowdsourcing Technology for Testing Multilingual Public Health Promotion Materials

Using Crowdsourcing Technology for Testing Multilingual Public Health Promotion Materials

BACKGROUND Effective communication of public health messages is a key strategy for health promotion by public health agencies. Creating effective health promotion materials requires careful message design and feedback from representatives of target populations. This is particularly true when the target audiences are hard to reach as limited English proficiency groups. Traditional methods of sol...

Crowdsourcing applications for public health.

Crowdsourcing is an online, distributed, problem-solving, and production model that uses the collective intelligence of networked communities for specific purposes. Although its use has benefited many sectors of society, it has yet to be fully realized as a method for improving public health. This paper defines the core components of crowdsourcing and proposes a framework for understanding the ...

Public health issues---aspects of health promotion.

Restructuring public health in Ontario: implications for heart health promotion.

Community-based heart health promotion is viewed as an effective means of reducing cardiovascular disease risk. Although public health agencies have a central role in the implementation and dissemination of heart health programmes, their effectiveness is being challenged by major structural changes to Provincial public health systems across Canada, although the impacts of the changes have recei...

Crowdsourcing for Usability Testing

While usability evaluation is critical to designing usable websites, traditional usability testing can be both expensive and time consuming. The advent of crowdsourcing platforms such as Amazon Mechanical Turk and CrowdFlower offer an intriguing new avenue for performing remote usability testing with potentially many users, quick turn-around, and significant cost savings. To investigate the pot...